Handicraft supplies “Businka”

Handicraft supplies “Businka”

Online store for handicraft supplies “Businka,” featuring all the essential tools for convenient and efficient sales management.


22

pages

Project Description

The online store “Businka” is a project focused on the redesign and enhancement of an existing website, developed based on target audience analysis and user age demographics. The new design became more modern, user-friendly, and customer-oriented.

Implemented Functionality

The website was equipped with a wide range of tools to make shopping convenient and efficient:

  • automatic user city detection;

  • a loyalty and cumulative discount system to encourage repeat purchases;

  • the ability to fill out and print shipping forms;

  • a custom order tracking system with client notifications;

  • integration with supplier warehouses for real-time inventory updates.

SEO and Technical Enhancements

  • Seamless website migration with preservation of all working links;

  • implementation of a sitemap and structured data markup;

  • SEO optimization to improve search engine visibility and ranking.

Online Store Sections

  • product catalog (e-commerce section);

  • user account with convenient order management tools;

  • FAQ section providing quick answers to common customer questions.

Result

The redesign and upgrade helped the “Businka” online store improve user experience, expand functionality, and increase search engine visibility - directly boosting sales and customer base growth.